Sexy Sadie and Sadism: Douglas Darden's Sex Shop

Sex Shop by Douglas Darden

From MoMA Collection

One of the last (more or less) completed works of Douglas Darden was called Sex Shop, which was excluded from his 1993 book, Condemned Building, due to the controversial nature of the project. Prior to publication of Condemned Building Darden had not really worked on the project very much—though there was a completed Dis/continuous Genealogy with an ideogram, but not much else. He did not actually start working on the design and drawings until two years after publishing Condemned Building. After his death several finished drawings on yellow trace paper were found in portfolio boxes. Peter Schneider has written quite extensive on the project ("Douglas Darden's Sex Shop: An Immodest Proposal" is considerably the most informative of his writings on Sex Shop, of which I will reiterate some things). 

Darden construed the project to be an exploration of concepts of sin, shame, nakedness, pervertedness, and also redemption. In his Dis/continuous Genealogy he uses certainly images that have the potential of being perverted with a sort of middle school level mentality: the sex/tant, the fann(e)y coupler, the glass blow-ers, and the Marquis de Sade's Theater of Lubricity. He even dates the project by writing "Twenty-Sex June '95".

The client for the project is a woman named "Sexy Sadie", which Schneider discusses as a play on "Sade" for the Marquis de Sade—the man we name sadism after. Two of Darden's "Archi-text" he used for inspiration to the project are de Sade's Juliette and Justine (two books that make Fifty Shades of Grey look like a Disney story).

But in all I have read on Sex Shop I am amazed at how no one has put together that Sexy Sadie was also the name of a Beatles' song on The White Album—with lyrics like:

Sexy Sadie, what have you done
You made a fool of everyone
...
Sexy Sadie, you broke the rules
You laid it down for all to see

Further, the name "Sexy Sadie" was given to Susan Atkins by Charles Manson after the song was released (prior to The White Album her nickname was Sadie Mae Glutz). She is the infamous vampiress of the Tate-LaBianca murders, as she claimed to have tasted the actress Sharon Tate's blood after she stabbed her sixteen times (Tate was eight months pregnant). She participated in the killing of the others in house, as well as the Leno and Rosemary LaBianca murders the following night. Susan Atkins showed no remorse, and even boasted about the murders. 

Susan Atkins (AKA Sexy Sadie) on the stand for the Mason trials

Susan Atkins, the Sexy Sadie, was sexually wild and cute, but cruel and vicious. If Manson knew about the Marquis de Sade (which I doubt), he must have thought it clever to call this cute vampire "Sexy Sad(i)e."

I suppose Darden must have thought the same thing, at least somewhere in the back of his mind. Certainly Helter Skelter (or at the very least The White Album) must have been in his collection of books (and vinyls). Darden was seventeen when the Tate-LaBianca murders occurred, and I doubt he did not hear about them (my mother was only nine and living in Germany and she remembered hearing about the murders)... much less not read Vincent Bugliosi's famous book.

So it is that Sexy Sadie in Sex Shop probably has a further allusion in addition to the Marquis de Sade: that of Susan Atkins, that sadistic Manson girl, who murdered Sharon Tate and tasted her blood.

Further reading:

Douglas Darden. Condemned Building. Princeton Architectural Press. 1993.

Peter Schneider. "Douglas Darden's Sex Shop: An Immodest Proposal," Journal of Architectural Education, Volume 58, Number 2. November 2004.

Vincent Bugliosi. Helter Skelter. 1974.